There’s nothing we like more than workout wear that delivers more than expected.

Not only are Fitnit leggings thoughtfully designed to give women body confidence (thank you high waisted leggings that hug the tummy and never slip down), but the brand is also proudly New Zealand owned and strives to reject plastic packaging and be eco-friendly whenever possible.

Former policewoman Jamie Best spent years working with victims of domestic and family violence, and women (and men) suffering from low to non-existent self esteem.

That, coupled with her work as a personal trainer, saw her become a strong believer in the value of exercise for developing confidence and self esteem.

“With body confidence comes strength and mental wellbeing,” she says.

“I believe all women should be able to feel great when working out, so designed Fitnit to cater for all shapes and sizes, from size 6 -22. I removed labels like XL and replaced them with confidence building labels like Cute Curves and Cuter Curves, etc.”

After much trial and error, Jamie’s leggings now fit her exacting standards, and the combination of a high waist with quality fabrics ensures they are squat proof (no sheer reveal here) and flattering.

“If you are wearing Fitnit you can be assured that you’re rocking a quality NZ designed brand that represents a support network of women building each other up and supporting one another,” says Jamie.

See the full range and read Jamie’s refreshingly honest personal story online at

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